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AdFin initiates an exclusive partnership with Sak & Liv

During the spring, Sak & Liv, together with AdFin, have collaborated to develop data-driven ad distribution for companies working in capital, pension, and insurance, allowing them to reach advisors and financially interested individuals.

25 May, 2023

A long-term collaboration

Gunnar Loxdal, who has covered the insurance and pension industry since the early 90s and is behind the news site Sak & Liv, says:

With AdFin as a marketing partner and their focus on helping companies in the financial sector with advertising and marketing, it feels like a natural direction for both them and Sak & Liv.

It's exciting with AdFin's experience in developing ad businesses and their extensive network within the financial sector.

This is the start of a long-term strategic collaboration, and we are also looking into new markets, concludes Gunnar Loxdal.